Associate Editor & Entertainment Writer  
A360Media, 11/2018 – Present

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Strategizes effective ways to boost readership using analytical tools, SEO, and social media. Builds and fosters media relationships and partnerships to create dynamic and exciting content for 50+ million monthly readers across Life & Style, In Touch, and Closer Weekly.

•  Research and pitch topics, conduct interviews, and constantly strive to find new and innovative angles to keep our readers engaged

• Write six to eight articles daily while staying on top of any breaking news

• Track trends across web and social media and format SEO friendly content
   

Social Copywriter & Community Manager
Codeword Agency, 03/2018 – 10/2018  

 

Collaborated with clients, including YouTube and Netflix, to capture their brand, voice, and company goals on social media and in longer form marketing pieces.

• Managed relationships with followers and responded quickly and effectively

• Wrote, edited, and published captivating posts on all social media platforms

 

Entertainment Staff Writer
Elite Daily, 06/2017 - 03/2018

 

Authored three to five posts per shift while handling breaking news swiftly and accurately

• Forged lasting relationships with PR and media contacts, which helped secure celebrity interviews and wrote exclusive stories for Elite Daily and A360Media.

 

Assistant Brand Manager
WOOD TV8/WOTV4, 08/2014 - 04/2017

 

Collaborated with marketing brand manager for WOOD TV8 (NBC) and WOTV4 (ABC), both top 40 TV stations. Devised multi-level marketing campaigns for various station events, branding initiatives, and community partnerships.

• Organized fun and unique press kits for related events and initiatives

• Helped create and foster community partnerships by making initial contact, attending sales meetings, and being a liaison between the station and partner

• Planned and assigned monthly digital content calendar and social media strategies. Edited copy for contributing writers and interns

• Responsible for creating multi-platform marketing campaigns for 3 television stations

• Administrator and social media strategist for WOTV 4 Women’s Facebook, Twitter, and Pinterest pages

 

 

Content Producer - WOOD TV8/WOTV4/WXSP

06/2013 - 12/2013

 

Researched, developed, and wrote stories that reflected the unique brands of the WOTV4 and WOOD TV8.

• Incorporated advertisers and products into local programming shows in innovative ways

 

 

Marketing Intern - WOOD TV8/WOTV4/WXSP

01/2013 - 06/2013

 

• Reviewed and edited blog posts to guarantee high content quality

• Proofed and approved production and printing drafts of promotional materials

 

Social Media Intern - I Heart Radio

05/2011 - 08/2011

 

• Created show content by searching for trending topics on social media

• Welcomed show guests while creating a comfortable and fun atmosphere